Fluxus Free Zone Intervention Event
The "Fluxus Intervention Event" is my own contribution to the living Fluxus intermedia experiment. I have designed a simple graphic, printed onto 2 in. by 4 in. labels. The labels read "Fluxus Free Zone". In smaller type they also read "Certified Official". The interventions occur clandestinely throughout the city. By applying the labels to selected sign-posts in public spaces, the entire space is declared to be a "Fluxus Free Zone".
The Fluxus Intervention Events serve to bring personal ideas into the public domain, while also questioning the rights of corporations versus the rights of individuals to bring messages into public spaces. Corporate interests have overrun public urban spaces with incessant and unavoidable demands to consume their products. The application of a tiny label into this hijacked public space helps force the issue of thinking critically about who has the right to display their messages in public spaces and how that right is either exercised or thwarted.
There is also deliberate ambiguity over the nature of what constitutes a Fluxus Free Zone. Some may be Fluxus Free-Zones, e.g. an area which is suitable for Fluxus-friendly people and events. Others may be Fluxus-Free Zones, e.g. areas in which anything Fluxus would be alien. There is also the matter of the label being "Certified Official", as Fluxus is an entirely free-form anti-organization community where the idea of anybody or group declaring with authority that an event or object is official is antithetical to the Fluxus idea and ideals. Since it is impossible for anything Fluxus to be "Certified Official", in the spirit of Fluxus, I have decided to label my labels as being "Certified Official".
The
labels are also available for printout on the internet so that people
can extend the Fluxus Free Zone Intervention Events into their own communities. I
am also sending out labels in mail-art. My digital printmaking work has
also begun to include the Interventions as I patrol Toronto
with my digital camera and photograph the labels where I find them
displayed. The digital prints are then further modified (Fluxified?) by
the application of a Fluxus Free Zone
label to each print which allows the owner of each piece to declare
their own Fluxus Free Zone wherever they choose to display the work.
Prints can be viewed at my online gallery at DigitalSalon.com.
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